Property not Selling
These tips may help you Sell your property!
It may come as a surprise to you, but even in the current property market in Swansea, there are still some homes that have not been sold.
If your property has been on the market for a while, you may be wondering why your home has not yet been purchased. With recent record-breaking prices, fast selling speeds, and low supply, it should be easy for an agent to make a sale rather than fail. So, what is the reason that your home is not currently under offer?
The good news is that no matter how long your home has been on the market, there is always a way to find a buyer. It just takes asking the right questions and taking the necessary steps.
If you want to give your move a fresh start, don't hesitate to contact us for a chat or call us at 01792 845 855 for some friendly and expert advice. In the meantime, this week's blog will help you understand why your home hasn't sold yet and give you some tips on how to turn things around in your favour.
DOES YOUR MARKETING STRATEGY STAND OUT?
The majority of people will first come across your home online, so it is essential that your home looks great in the photographs and video.
When you look at your marketing, do they remind you of love for your home all over again? Your photography should showcase all the best qualities of your home by showing off the rooms, highlighting any architectural details, and showcasing the finer points with close-ups as well as whole-room shots.
Do you see room for improvement in your marketing strategy? If so, ask your agent if they are willing to take new photographs or revise your description to include anything you feel is missing or to increase the enthusiasm and urgency.
IS IT PRICED CORRECTLY ?
It is easy for your estate agent to suggest that reducing your price will result in a sale after a couple of months on the market. While this may be true in some cases, the situation is not always so straightforward.
There are plenty of homes that sell with a second agent for more money than the original asking price with the first.
So, why would an underpriced property not sell? In addition to the photography and description, the enthusiasm of your agent can have a significant impact on the sale of your home. Before agreeing to a significant price reduction, review every aspect of your marketing strategy and ask a friend to inquire about your home and give you their feedback.
Once you have taken everything else into account, does the evidence suggest that your price is too high?
Setting the right asking price is crucial, but if you suspect that your agent initially overvalued your home in order to win your business (this is still possible even with the use of home reports), you may not feel that they deserve another chance. In this case, it may be worth considering using the company that provided a more realistic initial quote.
SPEAK TO YOUR AGENT
Have an open conversation with your current agent to explore every possible reason why your home hasn't sold. Getting clarity on the situation can help you.
IS YOUR PRICE TOO HIGH OR LOW?
It’s the easiest thing in the world for your estate agent to call you after a couple of months and tell you that reducing your price will get you a sale.
HAVE YOU MAINTAINED YOUR PROPERTY ?
Remember to keep your home in its best condition when you conduct a viewing. Ensure that all clutter is put away and any maintenance has been completed.
It's also worth remembering that if you do have pets they are taken out of the house so that the viewer can have a good look around your home.
WHAT DOES YOUR AGENT SAY?
Have an open conversation with your current agent to explore every possible reason why your home hasn’t sold. Getting clarity can help you sow the beginnings of a new approach or provide a concrete story around what might be holding things up.
As well as reviewing all the feedback from every viewer, ask if those people made any subsequent comments. It’s not unusual for buyers to make further remarks about previous viewings as their search for a home continues, but have their additional thoughts reached your ears?
NEXT STEPS
Once you have determined the reasons why your home has not been selling, you can decide on the next steps to take.
If you feel that your current estate agent has done a good job in communicating with you, providing helpful advice, and having a plan for the future, you may choose to continue working with them.
However, if you are not satisfied with their performance, you may want to consider switching to a new agent.
One way to find potential agents is to look for agents who have recently sold homes in your area, and to check online listings for local agents. You can also visit the websites of potential agents to see how they present their properties for sale, as attention to detail in photography and video can be an indicator of their marketing skills.
Ultimately, finding the right agent who can help you with the right price, marketing, and presentation can be the key to finding a buyer for your home.
If you are still having trouble selling your home and want a new perspective, you can reach out to us for assistance.
☎️ Call us on 01792 845 855, we'd love to hear from you!